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Chicago, IL (312) 555-0164 Est. 2013
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SM Swing Metrics Launch-Verified Fitting
Chicago, Illinois · Est. 2013

Let the Launch Monitor Pick Your Next Set

Swing Metrics puts every fitting through synchronized radar-and-camera capture, then checks the results against a rotating wall of current-release heads and shafts. You walk out with a build sheet pulled from your own numbers — not a hunch about what should work.

Real-Time Capture Feed Recording
1.49Smash
13.6°Launch
2,080Spin RPM
Ball Speed161.4 mph
Carry Distance271 yds
Dispersion (L/R)±6.2 yds
9,800+Clubs Fit
4.8 / 5Client Rating
25+Brands Stocked
13 YrsIn Business
The Full Line Card

Every Club Gets Its Own Data Session

We start each visit by logging your current gear as a baseline, then test replacements against those exact numbers — never a generic fitting chart pulled off a shelf.

D

Driver Fitting

Loft, shaft profile, and head geometry tuned against your attack angle and spin numbers to stretch carry and shrink your miss pattern.

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F

Fairway Wood Fitting

Reliable strikes off the deck with heads and shafts matched to how your swing actually meets the turf.

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H

Hybrid Fitting

Erase the long-iron gap with a hybrid that launches high and stops on greens, sized to fit your set makeup.

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I

Iron Fitting

Lie, loft, length, and shaft flex checked across the entire set for gapping you can count on from the tee box to the green.

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W

Wedge Fitting

Bounce and grind chosen for the turf you actually play on and your real attack angle, not a stock loft table.

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P

Putter Fitting

Length, lie, loft, and face balance matched to your stroke path using a dedicated putting capture rig.

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Why Swing Metrics

Stock vs. Fit: Closing the Dispersion Gap

Off-the-rack sets are built around an average swing speed that hardly any real golfer has. The chart to the right shows a genuine dispersion comparison from a recent seven-iron session — same player, same swing, two very different spec sheets.

See the Fitting Process
Stock Off-the-Shelf Set±17.4 yds
Swing Metrics Fit Set±6.1 yds
Lie Angle Accuracy96%
Gapping Consistency92%
The Four-Step Path

From First Swing to Finished Clubs

Initial Data Pull

We log your current clubs first, so every recommendation has a real, measured starting line.

Live Demo Trials

Swing demo heads and shafts across brands while the launch monitor records every rep.

Locking In Specs

We review the numbers side by side and settle on head, shaft, length, and lie/loft together.

Build & Confirm

Clubs get built in-house, then verified on our frequency and swing-weight rig before pickup.

What Golfers Report

Real Numbers From Real Fittings

★★★★★

Seeing the dispersion pattern on screen sold me instantly. My new driver spec added 8 yards of carry and cut my miss pattern nearly in half.

MD
Marcus D.Driver Fitting
★★★★★

Turns out my irons were 3° upright the entire time I'd owned them. Ball flight looks completely different now that they're corrected.

PS
Priya S.Iron Fitting
★★★★★

Rebuilt the whole bag with an actual gapping report in hand. My wedges and short irons finally line up yardage to yardage.

TR
Tony R.Full Bag Assessment

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Inside Our Demo Wall

Multi-Brand Fitting, No Favorites

We don't answer to a single manufacturer's sales quota, so every recommendation traces back to your data instead of a target we need to hit.

TM
TaylorMade Drivers & Fairway Woods
TT
Titleist Irons & Wedges
PX
PXG Full Bag Builds
SC
Scotty Cameron Putter Fitting

See our full brand lineup →

Ready to Put Your Swing on the Board?

Sessions run 60–90 minutes and end with a full written data report. Every fitting fee is credited toward any club purchase built in our shop.